Biggest box office bombs revealed
The biggest box office bombs for 2023 have been revealed, with Disney dominating the list.
New data from Deadline reports that four Disney films ranked topped the list of movies with the highest studio net loss for 2023.
While the outlet reported that Disney typically “owns a majority of the year’s top 10 most profitable films thanks to Marvel movies,” that was not the case for 2023.
According to their calculations, superhero film The Marvels had a studio net loss of $A358 million, after only earning the franchise $71 million at the box office in its opening weekend, their lowest number to date.
In November 2023, Disney CEO Bob Iger addressed the box office blunder at The New York Times’ Dealbook Summit, saying that because the film was shot during covid, “there wasn’t as much supervision on the set, so to speak, where we have executives [that are] really looking over what’s being done day after day after day.”
Deadline claimed that another reason why the film flopped was because it "was trying to thread storylines from Disney+ shows like Ms. Marvel," which wasn't as well-received by fans compared to other series like Loki and WandaVision.
Iger shared the same belief, saying that Marvel’s mass of content on Disney+ "diluted focus and attention," contributing to the franchise's failure at the box office.
The Marvels was followed by The Flash, a Warner Bros. and DC production with a $234 million studio net loss.
Three other Disney films also made the list, with Indiana Jones and the Dial of Destiny coming in third place with a $216 million net loss, followed by Wish with a $198 million loss and Haunted Mansion with a $117 million loss.
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