Rizna Mutmainah
Money & Banking

Australia's cheapest supermarket revealed

Australia's cheapest supermarket has been revealed, and here's how much you could actually save. 

Customer advocacy group Choice has released its first “basket of goods” report, which analyses supermarket prices across the country. 

As part of their research, they deployed 81 mystery shoppers to different regional and metropolitan supermarkets across the country, including Aldi, Woolworths, and Coles. 

The mystery shoppers recorded the prices for 14 common grocery items including apples, carrots, Weet-Bix, sliced white bread, flour, penne pasta, white sugar, tea bags, tinned diced tomatoes, a block of tasty cheese, full-cream dairy milk, frozen peas, minced beef and butter.

They found that Aldi is Australia's cheapest supermarket saving customers around $17. 

“Aldi was the clear leader on value for money in our first supermarket basket survey for 2024, with our basket of 14 products costing just $51.51 – coming in at about 25 per cent cheaper than Coles or Woolworths,” the watchdog’s CEO, Ashley de Silva, said.

"Coles was the most expensive at $69.33, while the basket at Woolworths came in at $68.58.”

The research was funded by the federal government as part of their action on supermarket pricing. 

This comes after Prime Minister Anthony Albanese announced a review into the Food and Grocery Code of Conduct earlier this year, warning supermarkets to pass on any savings they make from suppliers to consumers. 

The code is currently voluntary, with calls for it to be made mandatory, which could result in huge financial penalties on supermarkets with annual revenues above $5bn that breach the agreement.

The final review is reportedly expected later this week.

Aldi has also issued a statement following the findings, saying it “reaffirms Aldi’s Price Promise” which ensures the supermarket “won’t be beaten on the cost of your weekly shop”.

“The data reflected across this basket of goods is indicative of the savings across our entire range,” Jordan Lack, Managing Director at Aldi Australia, said.

“We take our role as Australia’s most affordable supermarket seriously and every day, every element of our business is oriented around how we can continue to deliver on our ambition to provide high quality groceries at the lowest possible price.”

Image: Shutterstock

 

Tags:
Money & Banking, Supermarket, Coles, Aldi, Woolworths