Woolworths launches new Disney-themed collectables
Parents and kids alike are going to be thrilled to know Woolworths is bringing back the wildly popular Ooshies collectables.
The supermarket giant has partnered with Disney+ to keep kids entertained with their favourite Disney+ characters following the success of its Lion King Ooshies program last year.
Shoppers will be able to get their hands on the adorable figurines which include characters such as Elsa, Woody, Captain Marvel and the Mandalorian, for every $30 they spend online or in store.
The collection features nine Ooshies from each of the four Disney+ universes (Marvel, Star Wars, Disney and Pixar) with 36 to collect in total.
Because of the pandemic, people are currently spending more time at home which is why Woolworths chief marketing officer believes this is the perfect time for them to be entertained by their favourite Disney+ characters and programs.
“We’re thrilled to offer a new level of excitement to customers with some of the most iconic characters in the Disney+ universe,” he said.
“It’s been a difficult year as Australians navigate the challenges of the pandemic, so our goal by partnering with Disney once again is to bring more magic, surprise and delight to our customers.”
Customers can drop their preloved Ooshies in store through TerraCycle, which will be turned into plastic pellets to help create products such as garden beds, decks and fences.
Disney+ Ooshies will be available from August 26 in Woolworths supermarkets across Australia - excluding Victoria.
“We know some customers in Victoria will be disappointed by the delayed roll out, but the safety and wellbeing of our customers, team members, and community remains our number one priority,” Mr Hicks said.
“Once restrictions ease and we can safely roll out the program, we look forward to sharing the Disney magic with our Victorian customers.”